Building a world where
nonlinear humans can work,
rest, and live well.

My work focuses on gentle doing, sustainable
self-employment, and living beyond the clock.

You’re here because you’re done trying to conform to the harmful ways of the world.

9-5’s aren’t it. productivity culture is exhausting. endless scaling and unethical business feels bad.

What you want sounds simple (and in theory it is).

Time to take care of yourself and enjoy your life. To make your ideas happen, at your own pace. To run and grow an ethical business that’s materially and energetically sustainable. And to make positive change in the world.

In practice? It’s a challenge. Not because you’re doing something wrong, but because the world makes it so.

Let’s imagine and build something better, together.

Who I am

I'm Bec Rich (she/her). I'm an engineer turned educator, healer, service provider, and seasonal traveler & farmer.

Just like me, my people are nonlinear, creative, deep feeling self employed humans.

We don't believe in productivity for its own sake. We’re healing our tendency to measure our worth by our productivity. We believe in doing what we need and want for the deep satisfaction of moving toward the life and world we know is possible.

Read more about me here.